LOUISIANA OFFICE OF TOURISM ATTENDED DINNER WITH TRAVEL REPRESENTATIVES AT THE HOME OF U.S. AMBASSADOR TO SPAIN

BATON ROUGE, La. – Lieutenant Governor Billy Nungesser and the Louisiana Office of Tourism attended a dinner Tuesday night in Madrid, Spain, at the residence of U.S. Ambassador to Spain Julissa Reynoso Pantaleon to meet with travel media, tour operators, and airlines to promote Louisiana to Spanish visitors.

“We received a special invitation by the U.S. Ambassador to Spain and I am encouraged by the enthusiasm to visit our great state. We put our best foot forward as Louisiana Seafood Promotion and Marketing Board Executive Director and Chef Samantha Carroll served Louisiana seafood dishes to highlight Louisiana’s culture, tourism, and cuisine,” said Lieutenant Governor Billy Nungesser.

The travel delegation as well as Lt. Governor Nungesser are wrapping up a European mission to attract international visitors to Louisiana. In 2023, international visitation showed the most significant gain, increasing 16.9% in 2023 with spending reaching $1.7 billion.

Prior to Madrid, the Office of Tourism team was in Milan, Italy, where they attended an event with Consul General Douglas Benning who is a Tulane University graduate and a lifelong supporter and promoter of Louisiana. This European mission is part of a $300,000 U.S. Commerce Department grant to promote Louisiana as a tourism destination to the Italian and Spanish markets. In total, the grant covered three markets which also included Mumbai, India.

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